AI-Generated Content and Gen-Z Purchase Intention: The Impact of Brand Authenticity, Trust and Cause Marketing in Pakistan. Journal of Asian Development Studies, [S. l.], v. 14, n. 3, p. 2471–2494, 2025. DOI: 10.62345/jads.2025.14.3.3140. Disponível em: https://www.poverty.com.pk/index.php/Journal/article/view/3140. Acesso em: 21 oct. 2026.