1.
Exploring the Role of Social Comparison: Unraveling the Influence of Malicious Envy and Materialism on Impulse Buying, with Promotional Campaigns as a Moderator. J. Asian Dev. Studies [Internet]. 2024 Sep. 1 [cited 2026 Jul. 25];13(3):1538-55. Available from: https://www.poverty.com.pk/index.php/Journal/article/view/852